one chart to explain why UB is in Standard

Lego was traditionalist and flatlining in terms of popularity. Then they started doing corporate tie-ins and it's basically been steady growth ever since.

I'm not sure it applies to MtG since it's a whole ecpsystem not a Lego set ypu build yourself, but I guarantee this chart is what WotC execs envision. If you think UB might exhaust itself soon...Lego has kept it up for nearly 20 years.

Lego was traditionalist and flatlining in terms of popularity. Then they started doing corporate tie-ins and it's basically been steady growth ever since.

I'm not sure it applies to MtG since it's a whole ecpsystem not a Lego set ypu build yourself, but I guarantee this chart is what WotC execs envision. If you think UB might exhaust itself soon...Lego has kept it up for nearly 20 years.