Why most people aren’t going viral on TikTok and how to fix that
I’ve seen many people posting their videos asking about why their views are so low, here’s the main advice, look at your ANALYTICS. My posts usually have a like ratio of .2-.3 which means I usually get 200k-300k likes per 1 million views. Most of the posts from other people on here have very low view to like ratios as well as their engagement in comments, shares, and watch time is really low. You need to start posting higher quality more entertaining videos for more people to watch(What I mean is that you need to check your average watch time and engagement, If they’re really low then you need to improve your content). Most of these people posting their views on this subreddit, are low quality and low view to like ratio and they seem to not understand that because of that, their videos don’t do as well. I used to post the same content that was low quality, but then I spent money on better editing programs and looked at my analytics to see which content is better received, after a month of improving, my account now gets a few million views every single post. I will point out that with the new creator fund it’s gonna be harder for everyone to make money with lower rpm and lower views, but just keep altering your videos to which ever ones get the most engagement. After a month or two of higher engagement and viewer watch time, your account will start getting more views and TikTok will push your content out to more people. (If you already have high engagement and high view to like ratios, then if you still get low views, it’s mostly because they type of content your posting is very limited to a certain group of watchers, sometimes it’s fine if that group of watchers is a large amount, but most of the time it isn’t) For example: If you post only about Pokekemon cards and their rarity, it most only would get show to people that really love Pokémon and Pokémon collectors, even if they engage with your videos, they’re a limited audience so if there’s 50k people on TikTok that are Pokémon collectors and lovers than most likely your views will be around 50k or lower. It hard to give a concrete example on what I’m trying to explain but hopefully most of you can understand what I’m saying.
I’ve seen many people posting their videos asking about why their views are so low, here’s the main advice, look at your ANALYTICS. My posts usually have a like ratio of .2-.3 which means I usually get 200k-300k likes per 1 million views. Most of the posts from other people on here have very low view to like ratios as well as their engagement in comments, shares, and watch time is really low. You need to start posting higher quality more entertaining videos for more people to watch(What I mean is that you need to check your average watch time and engagement, If they’re really low then you need to improve your content). Most of these people posting their views on this subreddit, are low quality and low view to like ratio and they seem to not understand that because of that, their videos don’t do as well. I used to post the same content that was low quality, but then I spent money on better editing programs and looked at my analytics to see which content is better received, after a month of improving, my account now gets a few million views every single post. I will point out that with the new creator fund it’s gonna be harder for everyone to make money with lower rpm and lower views, but just keep altering your videos to which ever ones get the most engagement. After a month or two of higher engagement and viewer watch time, your account will start getting more views and TikTok will push your content out to more people. (If you already have high engagement and high view to like ratios, then if you still get low views, it’s mostly because they type of content your posting is very limited to a certain group of watchers, sometimes it’s fine if that group of watchers is a large amount, but most of the time it isn’t) For example: If you post only about Pokekemon cards and their rarity, it most only would get show to people that really love Pokémon and Pokémon collectors, even if they engage with your videos, they’re a limited audience so if there’s 50k people on TikTok that are Pokémon collectors and lovers than most likely your views will be around 50k or lower. It hard to give a concrete example on what I’m trying to explain but hopefully most of you can understand what I’m saying.