Why do you keep watching?

Are people actually watching the show and expecting the treasure? I did for the first two or three seasons I watched (I think I started at 4), but it soon became obvious that the actual archeology is much more interesting. Too bad they really sucked at it for years, and still go hyperbolic on even the more mundane or basic finds.
The reason I'm asking is people here seem really upset that they find stuff that's not The Treasure. You don't find it interesting that they've found Roman coins or barter tokens there?